Our client marketing Audit process

Do You Know How Well Your Industrial Marketing and Sales Business Plan is Performing?

Your market changes quickly. Are you prepared? Whether you've already thought of an idea on marketing direction and need it validated, or have no clue where to begin because of so many complex variables, we're here to help. To answer that question, we put together a broad assessment which evaluates critical marketing and sales metrics.

Using tools and professional know-how, we approach our marketing and business plan audits with actionable improvements, strategic recommendations, and observations from years of implementing new marketing programs. Our staff have decades of industrial sales, marketing and digital experience in the industries we serve. You’ll find that we know our stuff to help you and can prove it.

Our comprehensive audits include feedback on:

Business marketing and sales plan
Data analytics
Market changes
Competitive intelligence
Value chain to your clients and the market place
Sales force tools, lead generation, incentives and training
Overall website message, performance and reach
Content production and promotion efforts
Media editor relationships, feedback and opinions in the marketplace
Relationship with distributors when applicable
CRM interface and use
Voice of the customer feedback
Voice of the salesperson feedback
Trade show (virtual and physical) pre-at-post show promotion.

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